AI & Intelligent Automation
AI agents, conversational systems, intelligent document and data processing, workflow automation, lead management, customer engagement, and automated operational processes.
A senior-led advisory bench
HATCH is built around practitioners who have run the mandates they now advise on.
Practitioners first, advisers second
HATCH combines expertise in strategy, governance, regulation, market development, and transformation to help clients navigate complex business and public sector challenges.
The work sits where innovation, regulation, governance, and market development meet. Depending on what a client needs, we create partnerships, operating models, organisational structures, and market opportunities.
We serve family businesses, start-ups, corporations, and public sector organisations across multiple sectors and geographies, and we stay small enough to move at their speed.
Providing bespoke strategy, governance, and transaction advisory that aligns vision, execution, and measurable value creation.
- Strategy
- Governance
- Transactions
- Digital enablement
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Strategic advisory
Corporate strategy, market entry, and family office structuring
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Corporate finance
Transaction readiness, capital markets, and investor preparation
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Public sector
Economic zones, capital markets frameworks, and legal reform
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Private sector
Technology, FMCG, healthcare, and digital transformation
Managing Director
Muna Farid
Muna has spent her career on the inside of the institutions HATCH now advises. She was on the founding execution team of the Dubai International Financial Centre, led the joint venture that created Nasdaq Dubai, and has served as General Counsel and Head of Compliance for three global consumer businesses.
She mentors at the Dubai Future Accelerator, supervising pilot projects between government entities and technology start-ups, and is an active angel investor and member of Bangladesh Angels.
Multisector leadership
- Senior executive experience across financial services, FMCG, technology, and healthcare
- Advised enterprises on legal and corporate affairs across the United States, EMEA, and Asia
- Board management as company secretary
Strategic advisory
- Go-to-market strategy, product innovation, partnerships, and market entry
- Distributor management and market entry across geographies and sectors
- Free zone development and FDI attraction adviser in three international zones
- Digital transformation, AI roadmaps, AI ethics frameworks and training
- Smart cities, internet of things, and mobility
Legal and regulatory
- Corporate law career in New York and Hong Kong, specialising in cross-border mergers and acquisitions
- General Counsel and Head of Compliance at Unilever, Reckitt Benckiser, and Johnson & Johnson
- End-to-end capital markets licensing, listing, product design, and execution
- Corporate governance policy development
- Joint ventures, mergers and acquisitions, and partnerships
Executive Director
Mustafa Abdul Ahad
Mustafa is a finance and operations executive with more than two decades of strategic leadership across global conglomerates, sovereign entities, and multinationals. As part of the foundational team that established the Dubai International Financial Centre, he spent over a decade shaping it into a world-class regulatory ecosystem, driving its strategic economic planning and leading landmark transactions.
Team
MonarchFlow
MonarchFlow is HATCH’s in-house technology team, operating as a distinct technology capability within the group. They bring software engineering, AI, automation, and systems integration into HATCH’s broader advisory and transformation work.
MonarchFlow helps organisations turn operational challenges into practical technology solutions. They assess how work is being done, identify opportunities to improve efficiency, and design and implement systems that reduce manual effort, connect fragmented processes, and enable teams to work more effectively.
Their capabilities span
Custom Software & Business Systems
Purpose-built applications, internal tools, dashboards, portals, CRM and workflow systems, management platforms, and other software designed around an organisation’s specific requirements.
Data & Systems Integration
API integrations, databases, reporting systems, data workflows, and connections across business applications to create more unified and efficient operations.
Digital Transformation & AI Enablement
AI strategy and implementation, AI adoption and workforce enablement, process redesign, and technology solutions that support broader organisational transformation.
*From discovery and solution design through development, deployment, and ongoing support, MonarchFlow works alongside HATCH to take technology initiatives from concept to implementation.
The record behind the advice
Four mandates that shaped how the firm works. Each one was executed, not observed.
DIFC
Founding execution team member for the Dubai International Financial Centre.
$4bn
The OMX and Nasdaq Dubai joint venture, led end to end with regulatory approvals across the United States, Scandinavia, the United Kingdom, and the UAE.
21
Government initiatives advised for the Vision 2030 programme in Saudi Arabia, focused on FDI and economic sector development.
DP World
Directed the exchange listing, alongside audit and risk committee service for international exchanges.
Governance and policy
Served as Company Secretary and Audit and Risk Management Committee member for international exchanges.
Digital enablement and innovation ecosystems
HATCH bridges the gap between emerging technologies and practical application, fostering innovation and supporting a thriving ecosystem of growth.
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Technology integration
Manages projects at the intersection of industry and technology, focusing on autonomous transport, IoT, renewable energy, and e-commerce.
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Startup mentorship
Served as a mentor in the Dubai Future Accelerator, supervising pilot projects between government entities and tech startups.
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Investment
Active angel investor and member of Bangladesh Angels. Advises on capital raising for technology startups and investment funds.
Two teams behind every engagement
HATCH pairs expert human capital with proprietary technology, so a recommendation and the system that delivers it come from the same house.
Financial advisory team
- Financial strategy, FP&A, policies, ERP and other fintech solutions
- Risk assessment for public and private sector projects
- Due diligence and data room development
MonarchFlow, our banner technology company
- Operates as the in-house software development team
- Builds custom AI automation systems, agents, process workflows, and enterprise software
- Primary technical execution team for HATCH digital transformation work
For professional services firms
HATCH is a specialist advisory and delivery partner for firms that need senior expertise, regional insight, and agile execution on complex public and private sector engagements.
Complementary, not competing
We strengthen niche workstreams rather than duplicating your core services.
Senior-led specialist bench
Access practitioners in governance, regulation, capital markets, free zone development, family enterprise, market entry, and transformation.
Stronger proposals and delivery
Pitch development, methodology design, expert input, client workshops, and delivery of specialised project components.
Public-private and regional expertise
Experience across government, semi-government, family businesses, institutions, investors, and growth-stage companies in multi-jurisdictional environments.
Agile implementation capacity
We help multidisciplinary teams move from strategy to operating models, delivery roadmaps, workflows, governance structures, and execution plans.